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WCEL > Issues > Urban Growth and Development > Smart Bylaws Guide > Part 4 > Transportation Demand Management

Smart Bylaws Guide – Transportation Demand Management

Transportation demand management (TDM), or demand-side management or mobility management for roads, is an approach to transportation that seeks to use existing road capacity more efficiently, rather than investing in costly upgrades to existing infrastructure.  The purpose is to make better use of existing road space by encouraging users to change their travel patterns and how they travel.  Most TDM strategies are aimed at changing peak congestion travel behaviour of morning and afternoon commuters.  For example, instead of providing free parking for employees, one TDM strategy is for municipalities and employers to supply a monthly transportation voucher that can be used for parking, a bus pass, or other transportation costs.  Finally, TDM principles also encourage the appropriate use of roads through traffic calming, recognizing that residential streets should be used for residential traffic and not as a faster shortcut for commuter traffic. 

What is Transportation Demand Management?

“TDM prioritizes travel based on the value and costs of each trip, giving higher value trips and lower cost modes priority over lower value, higher cost travel, when doing so increases overall system efficiency. It emphasizes the movement of people and goods, rather than motor vehicles, and so gives priority to public transit, ridesharing and nonmotorized travel, particularly under congested urban conditions. 

There are many different TDM strategies with a variety of transportation impacts. Some improve the transportation options available to consumers. Some cause changes in trip scheduling, route, destination or mode. Others reduce the need for physical travel through more efficient land use, or transportation substitutes. TDM is an increasingly common response to transport problems. Although most individual TDM strategies only affect a small portion of total travel, the cumulative impacts of a comprehensive TDM program can be significant.

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When all impacts are considered, TDM is often the most cost effective solution to transportation problems (TDM Evaluation). TDM can provide multiple benefits, including reduced congestion, road and parking facility cost savings, crash cost savings, consumer cost savings, pollution reduction, and more efficient land use. Although not every TDM strategy supports every objective, most support several. A comprehensive TDM Program that includes a variety of complementary TDM strategies usually helps achieve most transportation improvement objectives. 

Transportation Demand Management can provide significant savings to consumers and society by reducing and deferring roadway capacity expansion costs. It is often the Least Cost solution. Adding capacity to accommodate additional peak-period vehicle trips typically costs $5 to $20 per day just for road and parking facilities (Transportation Costs). In addition, consumers must spend thousands of dollars annually on Vehicle Costs, and society bears external costs, including crash risk, pollution emissions and reduced mobility for non-drivers.”

Victoria Transport Policy Institute, Transportation Demand Management Encyclopedia (Section Why Manage Transportation Demand?)

Most importantly, TDM is integrally linked to land use.  Residential and commercial development patterns either encourage walking, biking and transit use, or mandate auto-dependency because different land uses are located too far from one another and in densities that are too low to support transit.  Many of the strategies outlined in this Smart Bylaws Guide all point towards creating compact complete communities where single occupancy vehicle use can be conveniently minimized and the use of road space efficiently maximized.

TDM techniques include increasing transportation choices, implementing better land use patterns that encourage non-automobile forms of transportation, and trip reduction or carpooling programs.  Regional, municipal, employer-specific or even strata-specific TDM strategies usually employ a variety of complementary techniques to address travel needs.  Common strategies include:

  • Improving the walking & cycling infrastructure, including integrating bike-transit links;
  • Creating high occupancy vehicle lanes;
  • Creating zones that are car-free at certain times of day;
  • Charging a fee for driving into the downtown core (congestion pricing);
  • Carsharing/carpooling and vansharing;
  • Allowing employees to work from home part of the time (tele-commuting) or work different hours (flextime);
  • Decreasing parking supply and support the use of transit and other means of mobility;
  • Providing dedicated car-share parking spaces;
  • Allowing vehicles from co-operative car-share programs to park in any permit zone in the city (e.g. City of Vancouver)
  • Providing reduced fee access to a community transit pass;
  • Increasing the frequency and efficiency of transit, and encouraging the use of that transit;
  • Managing transportation to schools, such as establishing a “walking schoolbus” program and changing parking availability; and
  • Calming traffic in residential and busy commercial areas.

Municipal Transportation Demand Management Initiatives

Durham, North Carolina’s Commute Trip Reduction Program, Bylaw and Reduction Alternatives to Vehicle Emissions Program

Kamloops’ TravelSmart Program

Kelowna’s Transportation Demand Management 

Whistler’s Comprehensive Transportation Strategy based on TDM Principles

Washington State Department of Transport TDM Links

City of North Vancouver's partnership with Co-operative Auto Network (CAN) (acquiring a shared Prius for municipal workers to attend off-site meetings)

Other Transportation Demand Management Initiatives

Selkirk Waterfront Development

UPASS (mandatory, universal bus pass for students) – University of British Columbia, University of Victoria

Neighbourhood or community transit pass - Boulder, Colorado Neighbourhood Eco (NECO) Pass, Hamilton pilot, Verdant Green building at Simon Fraser University (C-Pass)

Employer-based transit pass - Boulder Eco Pass

Regional transportation authority-provided bike parking - Boulder Bicycle Lockers for rent

Vancouver Island Technology Park

London congestion pricing (which raises revenue for transit system improvements)

Wikipedia List of car-free places

For More Information

Contain Urban Areas

Channel Development Into Existing Neighbouhoods

Create Compact Complete Communities

Mix Housing Jobs & Green Infrastructure

Transit-Supportive Development

Increase Transportation Choices Through Land Use Decisions

Transportation Demand Management Encyclopedia (Victoria Transport Policy Institute) – comprehensive resource for TDM strategies, including an evaluation of over 50 TDM strategies.

National TDM and Telework Clearinghouse (Center for Urban Transportation, University of South Florida)

Transport Canada - Car Sharing in Canada


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